Rome, 31 July 2024 - A Flash Mob(ility) to brighten the day of people departing from Fiumicino airport. This was the initiative organised by Mundys that involved passengers departing today from Terminal 3 at the airport managed by ADR. Travellers were entertained with “Connections”, a song written by Barkee Bay, an emerging Italian group backed by the Parent Company. Passengers were able to watch the group play before taking off on their summer holidays.
The lyrics – written by the young artists, all under 30 – are all about the theme of sustainable travel, putting the spotlight on how protection of the environment is at the heart of Mundys’s business strategy.
After launching the infrastructure group’s new identity last year, Mundys is continuing to invest in new musical talent as a way of connecting people. The three artists – all strongly committed to issues around climate change – were chosen by Mundys to create a soundtrack for summer that could accompany people using the Group’s infrastructure. In keeping with the Company’s values, the band of under-30s have used words and music to communicate the cornerstones of Mundys’s approach to doing business: simplifying daily life and meeting people’s need for increasingly sustainable, integrated and smart forms of transport, providing a unique travel experience and bringing people together.